Congratulations Marci Haire! April 2016 Growthinker/ Guiding Metricser of the Month

Marci goes above and beyond daily for Growthink Market Research Clients. Her vast knowledge base on an incredibly wide array of industries and markets, and how to apply statistics and data to real-world business situations, is world-class. She is also an amazing colleague, committed always to extremely high-quality, client-focused work, delivered on time. Marci has also been a real innovator of our primary market research tools and methodologies, helping multiple Growthink clients get real world feedback on the quality and positioning of their products and services (and new clients too). Quite simply, Marci Glasgow-Haire embodies everything a great Growthink professional should be - extremely bright, hard-working, collaborative, and client-focused. She is the whole package!!

Congratulations Marci!

Congratulations Melissa Welch! March 2016 Growthinker/ Guiding Metricser of the Month

Melissa is centrally involved in client development and project management on a wide host of Growthink clients, including playing a lead role in arriving at project budgets and the most appropriate scope and focus of work to attain high ROI for them. And Melissa's management of many of the new Growthink's social media business development initiatives has led to an influx to the firm of new high sophistication and mutually complementary clients. With these and through many other company functions and projects with which she is involved / leads, Melissa's commitment to professional excellence and to the success of our firm and our clients is greatly inspirational to us all!

Congratulations Tim Martinez! January 2016 Growthinker/ Guiding Metricser of the Month

Tim Martinez has done amazing, innovative, effective and high ROI advisory work on behalf of our client Direct Results Radio. Tim has taught us all a lot about how not to think about a project as just a project, but rather to truly understand and empathize with the challenges and opportunities of our entrepreneur clients, and to propose creative, customized solutions to overcome and pursue them. And his awesome positive attitude and passion for projects and client work is inspirational! 

Great job Tim, and look forward to more great clients and great projects in 2016!



Congratulations Lauren Gulliver! December 2015 Growthinker/ Guiding Metricser of the Month

Lauren has been managing a dashboard design and build for one of the largest shopping mall operators in the world, and interfacing daily with their digital marketing team composed of 5-7 high-level and very sophisticated senior executives.

Because of her great work in getting the client to real and high ROI from our dashboard build, the client has requested work on an additional project with the company helping them streamline and make more efficient the collection of data and metrics from within other parts of the $3 billion+, 1600 employee organization. 

Great work, Lauren! 

Congratulations Katie Barraco! November 2015 Growthinker/ Guiding Metricser of the Month

Thank you for your dedication to clients Katie!

Katie's primary role as of late is in managing our PM and development teams, so her client interactions have been reduced as she re-focuses on sales efforts. 

That said, the development and project management teams have been carved in her image.

The most inspirational part of Katie's work at Guiding Metrics is that she is the perfect combination of development maven and client manager.  She sees between the lines in client requests and communications, translates them into valuable visualizations, and time and time again delivers a product that surpasses client expectations.  Katie's work inspires and centers our team in two main regards:  First, she helps ensure that we secure clients by going above and beyond in conveying what we can offer (i.e., building the Motorola mockup that impressed the executive who eventually helped us secure GGP). Secondly, she leads the project management and development teams to build dashboards that focus on value over limitations based on initial scoping. 

We had one client who serves as a Senior VP of marketing for Honest Kitchen, and despite the original scope of their project, the client found that they needed much more visibility to assist with their role. Katie worked directly with the project manager, and sacrificed an entire weekend and many evenings to re-build a huge portion of their dashboard over from the ground up. With record speed, she helped turn a challenging situation into a satisfied client who continues to get value from this more advanced, highly customized re-conceptualization of their metrics. 

This is only one example of the countless times she's put everything aside to improve the client experience. From there, Katie boils down the lessons from these challenging situations and imparts them with the project management and development team.


Antonio Barzagli 4 Year Growthink Anniversary!

All - today is Antonio Barzagli's 4-year anniversary with Growthink.  Antonio - thank you for all of the great, hard, client-focused work, creative thinking, and for your inspirational and high character, ethics, and professionalism that you have so consistently demonstrated during our years together.  

Looking forward to more great work together (and maybe at some more exotic and far-flung client locales!) in the years to come!

Jay